Category Archives: Trade Show News

Benefits of a Trade Show App

Trade show apps are cost-effective, eco-friendly means of instantly communicating with and reaching out to consumers.  Apps are customizable and vary in terms of cost and functionality.  They can be used for everything ranging from data collection to lead generation.  … Continue reading

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Trade Show Highlight: Game Developers Conference

The Game Developers Conference is the premier conference and expo event in the game development industry.  Having celebrated its 25th year in 2011, the GDC is the longest-running and largest “professionals only” gaming conference worldwide, with last year’s show boasting … Continue reading

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Worlds Largest Trade Shows

Some of the best marketing tools available for startup companies to gain exposure for their products are a good, old-fashioned trade show events. If a company’s product or service is ready for market, the biggest trick is to find which … Continue reading

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Making the Most of Trade Shows

Attending a trade show is a goal-oriented process. Make the most of the investment by planning ahead and attending the most relevant events. If you’re new to the scene, make sure there’s a clearly defined purpose, you know what to … Continue reading

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Must-See Trade Shows for 2014

Whether looking for the best places to set up your trade show booths or you are a customer searching for the best new products in the industry to invest in, there are thousands of notable trade shows each year, held … Continue reading

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Building the Ultimate Trade Show Booth

When one needs to introduce a new product to the public or a target market, one of the best ways to do so is by displaying and demonstrating it at a trade show. It gives perspective customers a chance to … Continue reading

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Creating Loyal Customers through Trade Shows

Trade shows can be a great way to get new clients and potential loyal customers. In our article “Making a Lasting Impression” we cover many of the basic practices to find and retain a loyal client base. The ever changing … Continue reading

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Using Social Networking with Trade Shows

Social networking with trade shows offers exhibitors the opportunity to connect with more client than ever before. Using sites like Twitter, Facebook, and LinkedIn can provide instant access to client and partners. Social Media can be an essential part of pre-show and after-show marketing! Continue reading

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Trade Show Trends of 2011

Trade show trends of 2011 include a shift toward social media as a means for effective show management. It makes it easier to attract clients and close deals after the show. Continue reading

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Less is More – Creating an Award Winning Display

Design is essential when trying to create an award winning display. Clean lines and modern colors can create a booth that not only attractive, but very effective in grabbing attention at a convention. Continue reading

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