Trade Show Technology [INFOGRAPHIC]

Like most industries today, the evolution of trade show technology has been rapid over the last half century. Providing an engaging experience to trade show attendees has remained the consistent goal, with each year bringing forth new enhancements. Exhibitors can stand out … Continue reading

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A Noobs Guide To San Diego Comic Con 2014

San Diego Comic Con 2014(July 24-27) is expected to once again see over 100,000 people attend this world renowned convention. Of the attendees, many are veterans with years of attendance under their belts. For others, Comic Con 2014 will be the … Continue reading

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Tent Usage for Outdoor Business Events

When the summer heat strikes, but an outdoor event is in the cards, you’ll want to make sure you’re covered, literally. Outdoor business events pose unique challenges that test even the most experienced event and show planning professionals. A variety … Continue reading

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Trade Show Booth Regulations

Understanding trade show booth regulations is one of the first things to check off of your to do list in preparation for a trade show or convention. Whether you are a first time or seasoned trade show attendee, knowledge of regulations … Continue reading

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Using Twitter to Improve your Trade Show Campaign

Getting attention at a busy trade show can be tough; there are countless distractions and opportunities all going on at the same time.  However, trade shows and vendors using social media can find quicker ways to stand out, forge meaningful … Continue reading

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Benefits of a Trade Show App

Trade show apps are cost-effective, eco-friendly means of instantly communicating with and reaching out to consumers.  Apps are customizable and vary in terms of cost and functionality.  They can be used for everything ranging from data collection to lead generation.  … Continue reading

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Top Complaints from Conference Attendees

Most attendee complaints at conferences pertain to lack of technology, poor customer services, and inefficient follow-up.  While exhibitors cannot always resolve every complaint at every show, there are steps they can take to ensure most attendee complaints are resolved. Attendee … Continue reading

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Trade Show Highlight: Game Developers Conference

The Game Developers Conference is the premier conference and expo event in the game development industry.  Having celebrated its 25th year in 2011, the GDC is the longest-running and largest “professionals only” gaming conference worldwide, with last year’s show boasting … Continue reading

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Using Facebook to Promote Your Tradeshow

Facebook is the largest social media outlet in the world with over a billion users.  Vendors who are serious about promoting their trade shows can use the site to share useful information, form new liaisons, and promote activities while engaging … Continue reading

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Applying Feedback to Improve your Trade Show Booth

During a trade show, getting the crowd’s attention can be challenging when everyone is trying to sell their brand in dazzling, larger-than-life displays.  By conducting surveys and implementing changes based on feedback, trade show exhibitors can specifically alter their product, … Continue reading

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